Raccontare lo sport nella Cina delle riforme: modelli mediatici a confronto

e. lupano
2020-01-01

Abstract

Among the many characteristics that are unique to the media and the media system of the People’s Republic of China, this study investigates the connections between the management model of Chinese newspapers and their editorial line. After discussing the categories that Chinese media practitioners and international scholars use to distinguish different management models, the contribution sketches the historical evolution of a growingly relevant sector, the Chinese sport press. It then builds a case study aimed at comparing the development models and editorial realisations of two influential sport papers.
2020
China; Media; Sport press; Commercial media; Institutional media; Titan Zhoukan; Tiyu Bao
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